Heinz ketchup was looking for a big idea for their 150th anniversary. Coincidentally, the MLB was also turning 150. What goes better with baseball than hotdogs and ketchup? The big idea: 150 Years on the Plate.
This was a concept that never made it to production, but a concept the team was proud present.
STUDIO: JONES KNOWLES RITCHIE CLIENT: KRAFT HEINZ
CREATIVE DIRECTOR: JAMES TAYLOR
MY ROLE: GRAPHIC DESIGNER